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Rachael Priestley

Graphic Design, BA (Hons)

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About me

Hi, I’m Rachael. A third year student from Blackpool and over the last three years of studying Graphic Design at UCLan I have really seen my self grow as a designer.

I love all things design and try to dabble into a bit of everything, from branding to editorials. I am excited to venture into the world of design, hoping to ultimately end up as a Graphic Design teacher in the future.

During my final year at university, I worked on three main projects. One being a rebrand of Blackpool Zoo to celebrate 50 years since its first opening in 1972.

Another being a redesign of a Penguin book cover called ‘The Diary of a Young Naturalist’.

And lastly was a brand extension campaign for Ann Summers promoting a new collection of period underwear, that tackles the environmental issues surrounding single use period products.

New Blackpool Zoo Logo and Sub-Branding

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Book Now Poster (50 Years Of Looking at You)

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Animal Information Signage

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Directional Signage

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Book Cover Collection

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Bookmarks

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Book Cover In Context

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Ann Summers New Period Range Logo

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Ann Summers New Product Packaging

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Ann Summers Campaign Bags

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Keywords: Branding, Book Cover Design, Campaign, Logo, Packaging, Posters, Signage


The views and opinions of the students in the Degree Show and on their social media are their own and not that of the University.